More than just a nightshirt – our ICONIC “Grand Central” bigshirt has now become loungewear and a ready-to-wear piece. Over the years, the nightshirt became an icon. Here’s the success story behind the must-have.

 

 

 

 

GRAND CENTRAL – THE NAME SAYS IT ALL 

 

The “Grand Central” nightshirt, an iconic piece in the nightwear segment, was named after the world’s largest train station in New York: the legendary Grand Central Station – inspired and built in the Beaux Art style in Manhattan – is a design icon. Our designers have translated the best from historical nightwear into a modern, timeless HANRO design and created THE “Grand Central” bigshirt. 

“Instead of the stiff, uncomfortable nightwear of bygone days, we have used softly flowing, high quality materials such as modal and silk for the ‘Grand Central’ collection and translated them into comfy pajama styles, while still preserving the glamour of the past”, explains Christiane Braun, Head of Product Management at HANRO.

 

MODERN-DAY WOMEN – A NIGHTGOWN IN A MEN’S SHIRT LOOK

 

 

The nightshirt in the boyfriend look, as we know it from movies such as “Pulp Fiction”, “Breakfast at Tiffany”, “Pretty Woman” and “Mr & Mrs Smith” stands for independent, cosmopolitan women. This sleep-shirt has super-luxurious quality. After all, comfort and convenience are in the foreground when it comes to nightwear, unlike the stiff, structured business-shirt look. 

 

 

POPULAR DESIGN CLASSICS & BESTSELLERS – RELOADED EVERY SEASON

 

The “Grand Central” shirt is popular with our female customers the world over. It flatters the figure and is effortlessly multifunctional. Not only is it suitable as sleepwear and loungewear, it can also be combined with modern outerwear. High quality, fine micro-modal silk with elegant silk details guarantees comfort but with a twist. HANRO has launched the “Grand Central” bigshirt in over 20 different trend colors – from blush and coffee cream to ice blue and prune purple. 

 

 

 

10 REASONS WHY YOUR WARDROBE DEFINITELY NEEDS THE TIMELESSLY ELEGANT “GRAND CENTRAL” BIGSHIRT:

   
 

       

  1. Modern yet timeless 

  2. Super-luxurious quality with beautiful color brilliance

  3. Fine, softly flowing materials such as modal and silk combined

  4. Not only suitable as sleepwear and loungewear, can also be combined with outerwear.

  5. Popular bestseller that appears every season in new trend colors

  6. Figure-flattering, easy and multifunctional

  7. Practical, thanks to the button-through nightdress cut

  8. Extra special twist of elegant silk details

  9. Promises luxurious nights

  10. Comfortable and cozy

 

 

 

 

 

 

 

 

NEW! DID YOU KNOW?

 

The “Grand Central” also comes in a pajama style for the first time in our Fall/Winter 2018 collection. Since not all women wear nightshirts, our designers have created a pajama version – in the same cool look as the bigshirt.

 

 

 

 DIVE IN THE WORLD OF GRAND CENTRAL

 

 

 

FASHION-PIECE UND STYLE MARVEL FOR DAY AND NIGHT

 

We asked international fashion bloggers to style their iconic Grand Central Bigshirt in their own personal way to show how versatile the shirt can be combined. Let yourself be inspired by Grand Central outfit ideas from around the world.