COMPANY AND PHILOSOPHY
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HANRO is the leading international premium brand for high-quality underwear, sleepwear and loungewear. Since it was founded in 1884 by Albert HANdschin and Carl ROnus in Liestal, Switzerland, the company has stood for luxurious understatement, top quality and timeless style. |
| 1) PHILOSOPHY |
| 2) TOP MARKETS |
| 3) COMPANY LOCATIONS |
| 4) OWN HANRO STORES |
| 5) TOP SHOPPING ADDRESSES |
| 1) PHILOSOPHY |
| “Less is more”. It is not the loud appearance that convinces, but the confident one. That's why our maxim is “Understated Luxury”. Less, but the best of everything - this is how HANRO can be characterized as a brand. This essence of the essential can be found in every detail: in the high quality of the materials, the perfection of the design, the care of the workmanship and the elegance of the pure aesthetics. Because for us, true luxury means feeling completely comfortable in your own skin. This is what makes HANRO so unique and contemporary - for more than 130 years. |
| 2) TOP MARKETS |
| The countries with the highest sales are the USA, followed by Germany, Switzerland, the UK, Austria, Italy, France, the Netherlands and Japan. |
| 3) COMPANY LOCATIONS |
| 4) OWN HANRO STORES |
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HANRO presents itself in 13 of its own stores worldwide, including in New York, Dubai, London, Beverly Hills, Amsterdam, Rome, Munich, Vienna and Gstaad. |
| MUNICH |
| VIENNA |
| GRAZ |
| GSTAAD |
| LONDON |
| DUBAI |
| ROME |
| AMSTERDAM |
| KIEV |
| NEW YORK |
| BEVERLY HILLS |
| 5) TOP SHOPPING ADDRESSES |
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Today, HANRO can be found in almost 50 countries at the best shopping addresses in the world, such as Harrods in London, Saks Fifth Avenue or Bloomingdale's in New York, KaDeWe in Berlin, Le Bon Marché in Paris or |
| USA SAKS | NEIMAN MARCUS | BERGDORF GOODMAN |
| UK HARRODS | SELFRIDGES | FENWICK |
| FRANCE LE BON MARCHÉ | GALERIES LAFAYETTE | LE BHV MARAIS |
| JAPAN MITSUKOSHI | ISETAN | TAKASHIMAYA |
| SWITZERLAND JELMOLI | GLOBUS | MANOR | LOEB |
| GERMANY KADEWE | ALSTERHAUS | BREUNINGER |
| NETHERLANDS DE BIJENKORF |
| ITALY LA RINASCENTE | COIN |
| SPAIN EL CORTE INGLÉS |
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Discover via the Store Finder about around 400 shopping addresses all over the world. |
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In 1991, HANRO was integrated into the Austrian Huber Group with headquarters in Götzis/Vorarlberg.
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