CRAFTSMANSHIP FROM AUSTRIA

The new daywear and sleepwear collection 'Madlen' is made of soft flowing cotton fabric produced in our own in-house facility in Austria and floral embroideries that are also crafted in Austria. The extraordinary embroideries are created exclusively for HANRO by our designers to give the timeless cotton lingerie a feminine touch.

CRAFTSMANSHIP

QUALITY FROM AUSTRIA

LOVE FOR DETAIL

Creativity, care, patience, and much love go into the development of this opulent embroidery as our designers look to ensure every detail is special. Like all our motifs, this flower embroidery is also produced in Austria, Vorarlberg, in the town of Lustenau by the Hämmerle & Vogel manufactory.

'Madlen' lingerie and sleepwear can be wonderfully paired together. The fine rib tops are hemless and side seam free. The soft cup bra adapts to any breast size due to the adjustable straps. The nightgown and pajamas are embellished with particularly opulent floral embroidery that creates a feminine neckline.

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COMPLETE COLLECTION

KNITTING AND DYEING

IN-HOUSE TEXTILE PRODUCTION

HANRO has been producing in-house for over 130 years. The entire supply chain is in Europe - from sourcing the yarn, to fabric production, to assembly in our own sewing factory. The cotton fabric for 'Madlen' was knitted and finished in-house at our textile production site in Vorarlberg. Mercerization is the process which gives the fabric an incomparable, timeless shine and increased durability. The soft, flowing fabric wraps the body day and night.